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SERVICES                          

Clinical & Educational Projects

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Marketing & Sales Projects

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Educational Seminars

Strategic Planning Projects

Managed Care Organizations

Pharmaceutical and Biotechnology Companies

 

 

Marketing and Sales Projects

  • Developed, facilitated and described findings of an expert panel of cardiologists on assessing opportunities for emerging therapeutic agents in several cardiac diseases.
  • Performed cost-effectiveness and cost-benefit analyses of a new medical device to evaluate the disease-related financial burden from the perspectives of provides and payers.
  • Developed, facilitated, and helped publish the proceedings of a Symposium of cardiology thought leaders dealing with Current and Future therapy for Treating Coronary Artery Disease and Heart Failure.
  • Designed a strategy to increase product line penetration in the managed care sector.
  • Advised a pharmaceutical company, helping to design a plan to increase its market share in the price- sensitive marketplace
  • Determined the market sizes and opportunities for products and services based on clinical incidence, competitive products and therapies, and physician and patient preferences.
  • Conducted competitive analyses to determine strengths and weaknesses of specific products, product lines, operating procedures, and organizational structure.
  • Developed and conducted sales-training programs to educate representatives on the impact of emerging public and private policies and corporate product-support programs to capitalize on the new environment.
  • Developed and lectured at a workshop, Drug Utilization in Transition, sponsored by a pharmaceutical company and offered to a small group of professionals concerned with the management of prescription drug benefits and services.
  • Developed a manual describing techniques of effective communication for a client to offer as an educational service to its customers.
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